Everyone
complains about the 24-7 news cycle. A common complaint is that there isn’t
enough real news to justify round-the-clock reporting. Whether its Fox, MSNBC, CNN or any other station, we get the same old news
rehashed over and over again, and when even the newscasters can’t stand it
anymore, we get stuff that isn’t even news—stuff that a few decades ago would
have been called anecdotes, at best.
CNN didn’t
so much fill a need, but rather created a product, and little did they know
that someday that product would be bigger than Coke—and even tastier. CNN’s
initial broadcast began at 5:00 P.M., on June 1, 1980, because even on the
first day of 24-hour news, there was only about five hours of news to relate.
Today, the airways are saturated with cable news programs.
Some of the people doing the very least in government are making the very most of being heard, telling us, in short sound bite clips, what they think, which is usually what they think their constituents want them to be thinking about.
But the
biggest problem resulting from never-ending news reporting is not that there
isn’t enough news. The biggest problem is that for a lot of politicians, getting
elected is the endgame. To do any less is seen as failure; to do any more is
seen as a non-priority. The best way to get elected is to make the news. And
the best way to make the news is to say something outlandish that someone else
will hear, record and repeat.
We are told
that money is speech, and as with all things money, inflation plays a role real
speech. There’s a lot of speech being spent and it is all practically worthless. The
key is to say something so worthless that it can only rise in value. Value to
who? Value to a news station with 1500 minutes of air time to fill. Sometimes a
politician will even have to make a fool of himself but no one ever said
politics was easy.
There was a
time when men and women went to Washington to do something. People told their
representatives what they thought and those representatives put those ideas
into legislation—something so rare in Washington these days that Parker Pens is
said to be bailouts to compensate them for losses incurred by fewer bill-signings.
To win a
national election, an individual might have to run on his record, but a candidate
in a gerrymandered district can be elected or reelected by merely catering to
his ideological base. Legislation that would please the base is generally out
of the question because a nation is bigger than an ideological base—and is, in
general, looking for more than a narrow-minded answer to big problems. But that
doesn’t stop someone from talking.
It wasn’t
that long ago that access to a microphone was limited to big name, recognizable
politicians
who could stand on a record of accomplishments.
Sam Irvin had
a long Senate career before he became a household name by chairing the
committee to investigate Watergate—an actual scandal that resulted in real
consequences. The Watergate break-in occurred on June 17, 1972. The Senate
Committee investigating it convened on May 17, 1973 and ex-president Nixon was
on a plane home by August 9, 1974. That is the definition of getting to the
bottom of things.
Today,
everything is called a scandal and every so-called scandal is investigated and
those so-called investigations are discussed daily on cable news. Why? Why to
win the next election, obviously.
James
Fulbright was elected to the Senate in 1944. By 1946, Legislation bearing his
name established the Fulbright Program to promote cultural education
opportunities to over 350,000 individuals, many of whom have gone on to win
Nobel and Pulitzer Prizes. For over 30 years he was a major force in the
Senate. Maybe, if they had 24-hour news shows in those days, he would have been
a frequent visitor, but my guess is he would have been too busy doing things.
The Senator
getting the most attention today is Ted Cruz (TX), who in two years hasn’t had
his name attached to any significant legislation but can be seen daily on the cable
news networks. Some of his most newsworthy appearances have him reading a
child’s book on the Senate floor. By most standards, he hasn’t done much in the
Senate except try to shut the government down, but his supporters love him. One
can only assume they love him for what he says on TV and not what he does in
the Senate.
Politicians
on both sides of the aisle have found homes on cable news; and cable news on both sides of the political spectrum have found politicians willing to drop in.
No, 24-hour
news is not all it was cracked up to be. It’s either no news, old news or opinion, and worse—opinion that usually
coincides with our own opinion. To paraphrase Dylan, listening to them is like
listening to me. It is self-serving entertainment—self-serving for the
reporters, for those being reported on, and for the listener being reported to;
but it’s definitely not news.
The politicians are in bed with the news media and the news media is in bed with the politicians. The news media elected Obama. The 24 hour news cycle is mind control. To quote a presidential candidate " What difference does it make"
ReplyDeleteExcellent article! If it's any consolation, cable news in it's current format might not be around much longer. CNN and MSNBC are getting killed in the ratings. Surprisingly, Fox is still hanging in there. Pretty soon they all will be replaced by another Housewife show. Housewives of Wichita...can't wait!
ReplyDeleteWelcome to my blog, Jugger. If anything, cable news (and all cable, for that matter) disproves the old adage, more is better.
Delete